This is the first edition of FreeWill’s Report on Charitable Gifts of Appreciated Stock. It was created by the FreeWill Team to help nonprofits understand the current state of stock giving and the strategies they need for fundraising growth.
The research is comprised of conversations and qualitative survey results from hundreds of nonprofit organizations, ranging from under $1 million to more than $100 million in total annual revenue, as well as insights from our internal data.
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