Non-cash gifts made simple
Did you know when nonprofits focus on growing non-cash gifts, they grow 6x faster? Diversifying your fundraising strategy is a no-brainer, but not all nonprofits feel equipped to educate donors about tax-advantaged giving vehicles that can maximize their impact.
That's where FreeWill's Smart Giving Suite comes in.

The Smart Giving Suite includes:

Capture donor generosity across all stages of life
Maximize your long-term relationship with donors by offering impactful, tax-smart ways to give non-cash assets across their lifetime.
How to unlock non-cash generosity with FreeWill
With FreeWill, match your supporters’ moment of intent by providing a platform that accepts their preferred giving method. Meet your fundraising goals by meeting donors where they are.

Make it easy for donors
Custom widgets and websites make it easy for you to share the FreeWill platform with your supporters and capture their moment of intent anytime.
Eliminate friction and risk
FreeWill can automatically liquidate gifted stocks and cryptocurrency, so you can receive the net cash proceeds without an intermediary – and without the need to constantly monitor the markets and maintain a brokerage or crypto wallet.
Best-in-class reporting and analytics
Strategically drive your goals forward with actionable insights from FreeWill’s Partner Portal with customizable reports and tracking across all gift types.
What to expect when partnering with FreeWill
Our suite of non-cash giving technology is both comprehensive and custom so whether you’re a smaller, grassroots organization or a large-scale national nonprofit, FreeWill is designed to meet your needs and inspire your supporters.
Technology
Comprehensive suite of non-cash giving: Donor-Advised Funds, Stocks & Securities, Qualified Charitable Distributions, Cryptocurrency
Stock Liquidation (1% transaction fee, capped at $1000 per transaction)
Crypto Liquidation (0% transaction fee)
Full, unlimited access to FreeWill Portal
Custom sites and widgets
Services
Dedicated FreeWill Strategist
Content to match your unique voice and style
Exclusive best practices and campaign toolkits
Trainings for your staff and donors to better understand the benefits of each giving vehicle
Access to latest fundraising trends and industry reports

Let’s start a conversation!
If you work for a nonprofit organization and would like to know how FreeWill can work for you, please get in touch with our team by filling out this form.
One of our team members will reach out to you in the next couple of days to learn more about how we can help and also to schedule a time to show you how our products work.
In the meantime, feel free to review some resources our partners have found interesting: