The strategy you need to achieve your fundraising goals
Drive your planned and smart giving goals forward by pairing actionable insights with a dedicated team for content strategy, research, and best practices.
Drive success with strategic services and in-house content team
We work with development teams of all sizes and stages to support your planned and non-cash giving programs.
Increase engagement with strategic insights from your dedicated FreeWill Strategist
Inspire and educate your supporters with proven outreach strategies and content adapted to your voice and style
Receive exclusive best practices and campaign kits from FreeWill’s experienced Innovation Team
Our Partner Success team will help you bring your fundraising goals to new heights
$61M
Dollars committed for our partners in 2022’s Make-A-Will Month
12,023+
Pieces of content written for partners in 2022
$241M
Dollars committed for our partners through content in 2022
Access exclusive trainings and resources from our team of former professional fundraisers
Navigate the complex world of non-cash giving through access to live and recorded trainings, our exclusive partner newsletter, stewardship tips and more
Supplement your custom content with a resource bank of marketing tips, data-backed best practice guides, and industry reports
The FreeWill team has decades of nonprofit experience
Our partner success strategy, content and innovation teams include advancement leadership, planned giving professionals, and frontline fundraisers that have worked for leading nonprofit institutionslike Teach for America, Make-A-Wish, Girl Scouts, and many more.
Our team has worked at leading nonprofits like Make-A-Wish, Teach for America, and many more! Meet some of them below.
Kyle Layne
Former Development Officer, Major Gifts
Carnegie Endowment for International Peace
Lauren Winther-Hansen
Former Associate Director of Planned Giving
Chesapeake Bay Foundation
Nicole Walton
Former Director of Planned Giving
Make-A-Wish® America
Learn how the American Heart Association found a fundraising community with FreeWill
Our team is dedicated to your success
Our team shares the values of focus, kindness and joy – and we extend this to every amazing organization that we work with.
Jenny & Patrick
Co-CEOs
Co-CEOs
I know first-hand that nonprofits are often overwhelmed and under-resourced. Helping organizations more easily embrace new technologies and grow their fundraising is not just a profession; it’s my mission!
Lauren Winther-Hansen
Nonprofit Training Lead
Nonprofit Training Lead
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Let’s start a conversation!
If you work for a nonprofit organization and want to learn how FreeWill can support your mission, fill out the form on this page to book a meeting with our team. Once you submit the form, you’ll be directed to a calendar where you can choose a time that works best for you.
In the meantime, feel free to review some resources our partners have found interesting:
Nonprofit Inquiry Form